The successful candidate will be a collaborative member of the companys communications team, responsible for developing, implementing and managing strategic communications programs, to include social media, public relations and tradeshows. Specific responsibilities include:- Build and execute social media strategy. Set up and optimize company pages on major social platforms. Create editorial calendars and schedules. Create and publish content. Analyze metrics and best practices to continuously improve presence.- Develop and implement short- and long-term plans and budgets for appropriate marketing, communications and public relations programs. Monitor progress and evaluate performance.- Oversee effective industry and tradeshow participation. Manage tradeshow budget and logistics, to include managing vendors, developing booth floor plans and designing exhibits. Lead for collateral materials at booth, including videos and brochures. Coordinate with other General Dynamics businesses participating in shows. Represent the company at shows, both domestic and international.- Manage companys VIP meeting room. Ensure displays are engaging and effective. Develop and deliver company overview presentation to a wide variety of audiences including prospective and new employees, elected officials and staff, customers, suppliers, local community members and media.- Act as Deputy Public Affairs Officer in the ECC for emergency response situations.- Establish and maintain effective working relationships with communications leads for customers, suppliers, partners, community leaders and government organizations.
Associated topics: emergency management, government affairs, media, public, public affairs, public records, public works, regulatory affairs, social media